How soon will it be before you pull up at a stop light in your car, and the car next to you has no one behind the wheel? Maybe sooner than you think.
One of the most interesting conversations I’ve had in recent months is with Bryan Mistele, founder and CEO of INRIX, the Seattle-based company that pioneered managing traffic by analyzing data from vehicles as well as road sensors. INRIX is now one of the leading providers of real-time parking and traffic information to your automobile — and they’ll be doing the same with driverless cars, or as the industry prefers to dub them, autonomous vehicles (AVs).
Mistele reminded me that AV’s are already on the road. Working with INRIX, Las Vegas was the first city to have an autonomous shuttle that opened in 2017, and Denver launched one near Denver International Airport in January 2019.
Talking to an expert like Mistele makes you realize there’s nothing magic about AVs. It’s all about sensors, data, computing power, and connectivity — and ultimately the security of that data and those connections, which can either take us all to the next level of a brave new technological world, or plunge us into chaos.Read More ›